Sharethrough
Art Direction Visual Identity Illustration Motion Graphics Design Photography
Overview
Sharethrough is a native advertising exchange platform for publishers, app developers, and advertisers aiming to create meaningful content for the web. As the company grew its position in the native ad space, Sharethrough needed a new brand expression to reflect its maturity.
My Role
During my tenure, my responsibilities included establishing our brand system and the creation of its components, ranging from design, photography, illustration to iconography and motion graphics. These were utilized across web, print, OOH advertising, socials, events, to product design.
